Visual Identity for Record Store Day 2024
I had the privilege of shaping the visual identity again for Record Store Day (the Netherlands). Infusing the logo with the name within a heart symbol, I aimed to embody the profound love for music on vinyl. From vibrant t-shirts to eye-catching beer labels and posters to social posts, each design element reflected the essence of this awesome event. It was an honor to contribute to such a beloved event.
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/fbe054fc-cc81-4a22-911d-0d8f791ac34f_rw_1920.jpg?h=1baac1b8d22257b569c01eb9cc062c6a)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/ded3865d-fdc4-492b-ba31-3cdbeb821adb_rw_1920.jpg?h=a6417cece1c441afc861f5f9a8d23418)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/074032eb-a1e6-432d-86ff-f8945a782d1f_rw_1920.jpg?h=7e9a6f57dce5c5b1608c2a305f9e4bde)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/acdbc209-0ded-40c0-84cb-838a7d1e860f_rw_1920.jpg?h=46fa668886e216fef1dcadb1392f6f2d)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/66ae0a52-3994-458d-a845-68161d372798_rw_1200.gif?h=39bb62ac1b0993fc4b06d5c23a3240e9)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/b1745005-d260-4a5f-b5a6-67d746e11623_rw_1200.jpg?h=5121bb93a6ae4fda7b4a8d8c96de2f82)
Record Store Day is an annual event celebrated worldwide, including in the Netherlands. It's a day dedicated to supporting independent record stores and celebrating the culture of vinyl records. In the Netherlands, Record Store Day typically sees participating stores offering special (national & global) releases, exclusive vinyl records, live performances, and various events to engage music enthusiasts.
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/7e00c930-5be8-48b8-9181-6958029a5dd1_rw_1920.jpg?h=52d4fe8753c6428898071594ce1ea46a)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/cd5432d6-764c-4dca-84b0-7f961649f09e_rw_1920.jpg?h=b0950c3a42761c21672c8714765cc1d1)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/a3e4457d-f0e4-4dcf-993a-e49b6edcca5a_rw_1920.jpg?h=fa7bb1c1034d02f7b57ed01532c9b6c9)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/a7f8e02e-27c2-434e-b8bf-caa8df8886f9_rw_1920.jpg?h=8f4237a14a60770e10ca21b1a756613b)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/09dd4ad0-1931-4f91-bff4-306b1d8347c5_rw_1920.jpg?h=d95c6da9d737091f3e85e1ac22d15813)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/0301672a-f1c2-4d75-958a-cd15c3637062_rw_1920.jpg?h=35eb97c462f91a9a0ba0872dfea4745d)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/b63d7463-3084-4876-92e6-1dd8afe70a0b_rw_1920.jpg?h=bb96cc3f924e1e8ed406f7fde88ee766)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/9aec345d-b599-4388-83b0-bd8b5b2aed88_rw_1920.jpg?h=e8c146c46fa26d3f19d86c918f7a0219)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/f55eb10a-f640-42db-9f50-4e68cfcfc4b7_rw_1200.jpg?h=ce73908bed6bc5536519d2e8390011c3)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/60abdea0-a754-4a53-b491-d1883e7e228c_rw_1200.jpg?h=e0a41936edfee69d2233a109ff8c6db6)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/4d61656f-fee1-42cd-bdd1-94fa554594b5_rw_1920.gif?h=2cac50834dd9daab51b9b19f9459c1d9)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/94a261ac-0c6b-4caf-b3d3-9a9afb48e1b7_rw_1200.jpg?h=f1d01d1c6d58531fcf9772fa46d07122)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/5110ae7e-b3c2-416d-8417-c37da18df3f1_rw_1200.jpg?h=f39444849ce20528797e80988da7d9a1)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/d3277cd8-6167-4a88-8775-dca3ff9770ec_rw_1200.jpg?h=a443dc85edc9bc85ad6d21d9415d8b3c)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/6509c29b-50fd-4e25-a1de-931b7526d0e7_rw_1920.jpg?h=ceefe0f6ff910a9c7cfb9db42e86829e)
![](https://cdn.myportfolio.com/1d11727e-afcb-45ae-8b00-af48421475fd/6e6120c3-f3df-404d-a78d-3a595448feba_rw_1920.jpg?h=5b5b05a2333f1dd741535265cb46eecf)
All designs created by Bijdevleet © 2024.
Beers brewed by Rock City Brewing, Amersfoort, The Netherlands